Designing a logo for Coach & Horses was one of the most rewarding experiences I’ve ever had. The restaurant is a local favorite, with an extensive menu of classic British pub food. When they asked us to design the brand logo, it was an exciting new challenge that I couldn’t wait to take on. After several meetings and concept designs, we eventually settled on a logo that perfectly encapsulated the spirit of Coach & Horses.
The logo was based around a horseshoe – representing the name ‘Coach & Horses’ – with flourishes of greenery around it as well as subtle shades of blue for contrast. We chose these colors because they conveyed freshness, energy and vivacity which we felt accurately represented this beloved eatery. To further emphasize this message, we also added in cursive script which gave the logo an elegant touch.
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